How we work: one team, one software, one goal — your pipeline
Other agencies juggle 12 disconnected SaaS tools and bill you for the overhead. We built our own platform and run a tight, output-driven process — and the difference shows in every result.
Output-oriented
Growth is the only metric that counts.
Own software stack
Built end to end for your inbound leads.
Long-term partner
No pitch-and-run. We stay and own the outcome.
The Fento AI software
The only software that unites SEO and AI visibility in one tool — built for inbound leads.
Every tool in my stack was built for one purpose: to generate inbound leads for my clients. From keyword research to AI tracking to competitor monitoring — it all runs on my own software. That means faster insights, better data and zero dependency on tools that weren't built for your success.
Content Editor
Create, optimize and publish content — engineered for Google and AI search.
Google Search Tracker
Track rankings, competitors and SERP movements in real time.
AI Search Tracker
Monitor which AI tools cite you, your competitors and your market.
Gap analysis
Spot the keywords and topics competitors rank for — and you don't.
Keyword research & strategy
Find the right terms, map intent and build the strategy on top.
Visitor analytics
See who visits your site, where they come from and what they do.
Technical validation
Catch broken links, schema errors and indexing issues before they cost rankings.
Content Tracker
Follow competitor content and market news. Never miss a move.
Other agencies rely on 12 disconnected SaaS subscriptions. I have one integrated piece of software — my own.
Typical project phases
The process behind every project
If needed, we lay the foundation with an AI-enabled website, then we push on every corner: content marketing, storytelling, dedicated landing pages, off-page articles (PR), A/B testing — everything that helps you rank in Google and AI Search, but also converts visitors into leads by optimizing the funnel.
Foundation Strategy & Execution
Audit, strategy and the technical foundation — for your website, your content and your AI presence.
AI & SEO Growth
Content, conversion optimisation, competitor tracking. Rankings climb, inbound leads start to flow.
Conversion Focus
Now that your website is gaining traffic, we shift focus entirely to converting it into leads — while maintaining visibility.
Our way of working
A clear process, from first call to compounding pipeline
No black box, no busywork. You always know what we're doing, why, and what it's moving.
- Ownership
We don't wait for task lists. We spot the opportunities and run with them.
- Transparency
Every decision is data-driven — backed by our own software, not guesswork.
- Partnership
We win when you win. Pipeline is the only scoreboard we play on.
- 01
We learn your market cold
Before anything ships, we analyze your market, your competitors and the way customers actually search — on Google and in AI answers.
- 02
We build the blueprint, you approve it
You get a concrete plan with clear priorities and metrics. Nothing happens until you've signed off on the direction.
- 03
We execute as one team
Strategy, content, website and tracking run together on our own software — not handed off across silos.
- 04
You see results, we keep going
Rankings climb, AI citations grow, inbound leads start to flow. We measure everything against one number: qualified pipeline.
- 05
Your market keeps moving — so do we
We track competitors and market shifts continuously and adjust the plan, so your visibility compounds month over month.
Want to see what our software uncovers about your market?
Book my free intro callFAQs
It depends on your market, competition and starting point — blanket promises would be dishonest. Technical fixes often take effect within weeks, and a new conversion website performs better the day it launches. In the intro call I give you a realistic assessment for your situation.
Little, and it's focused. I run short check-ins instead of long status meetings — quick calls where I ask for specific input or present concrete ideas to approve. You know your market best, and that knowledge flows straight into the work.
Stage and sector matter less than the appetite to grow. I'm strongest with B2B teams in industry and tech, but the process works wherever real demand exists and someone is searching for what you do.
My own software stack built for inbound leads, deep expertise in SEO and AI search, and a partnership model — I'm accountable for pipeline, not deliverables. The person who plans the work also builds it.
A monthly retainer. The scope depends on your market, competition and the pace you want — no standard packages, because no two markets are the same.
Next step
Turn visibility into your biggest lead channel
Tell us in two sentences where you stand. You'll get an honest assessment of how much qualified pipeline your visibility could generate within one business day — free, no strings attached.

