SEO Agency Munich
Visible where your customers actually search: in Google and in the answers of ChatGPT, Perplexity & Co. I turn search into a predictable lead channel, with strategy, content, and technical work from a single source.
Why Fento
Rankings are only half of visibility now
Munich has SEO agencies on every corner, and most of them optimize for the Google of 2019. Your customers, however, already ask ChatGPT, Perplexity, or Google's AI answers. Hardly any company shows up there yet, and that is exactly your opportunity.
SEO plus AI search
I don't just optimize for rankings, but also for AI assistants citing and recommending your brand. Together, both add up to visibility that generates inquiries.
One expert, no agency overhead
You talk to the person who actually does the work. No junior teams, no reporting theater, just short paths and honest assessments.
Proprietary software
I measure rankings, AI citations, and crawler traffic with my own software stack. You see what your visibility is doing without having to learn any tools.
Services
What I take off your plate
No cookie-cutter package, but the levers that actually move your visibility in Munich and beyond.
SEO strategy & consulting
Keyword and competitor analysis for your market, prioritized by revenue potential instead of raw search volume. You get a roadmap that fits your resources.
Content that ranks and converts
Pages and articles that match search intent, demonstrate real expertise, and turn visitors into inquiries. In German and English.
Technical SEO
Crawling, indexing, page speed, structured data. The invisible foundation without which even the best content won't be found.
Local SEO
Google Business Profile, local landing pages, and reviews, so you come out on top for searches from Munich and the region.
Munich
SEO in one of Germany's toughest markets
Munich is software, mobility, industry, and one of the densest agency landscapes in the country. Becoming visible here takes no standard process, but an honest assessment of what is achievable and in which order.
Built for B2B in tech & industry
My focus is B2B companies with products that need explaining, exactly the profile that shapes Munich's economy. I speak your customers' language, not just Google's.
A realistic roadmap instead of promises
Munich's SEO market is competitive. Before the project starts, I tell you which keywords are realistically within reach, how long that takes, and where we can win quick early results.
On site when it matters
Kickoff or workshop gladly at your office in Munich; the ongoing collaboration is just as close remotely: short updates, direct alignment, no meeting marathons.
The location question
Munich is the market we actually sit in.
Fento is registered in Munich, as the imprint shows. That is not a representative address or a mailbox, it is the only place this company physically exists. For you it mostly means one thing: short distances when you need them.
- Based in
- Munich, registered and verifiable in the imprint. The only location there is.
- On site
- Kickoff, workshop or a session with your team: in Munich without travel overhead, often in the same week.
- In between
- Remote-first, because it is faster. Short updates, direct alignment, no meeting marathons.
- Other markets
- I serve Berlin and Zurich remotely and travel for the meetings that matter. Named honestly instead of sold as a third office.
Case Study
20 days to the first lead.
3 months to 10×.

- 20days
- to the first inbound lead — from an $8B enterprise, after 3 years of zero.
- 7×ROI
- in the first 6 months.
- ×4.5website sessions
- ×10Microsoft Copilot citations
- ×3Google impressions: 19.9k
- ×2.7cross-AI source rate
- ×14ranking keywords: 6 → 82
- ×16content pages: 8 → 128
Scope: storytelling, SEO, AI search, content pages, conversion optimization, tracking

I just asked Claude a question about time tracking and wanted to see who was behind the top source: us. Johannes, this is honestly wild. You took us from zero to the top spot in half a year ❤️
Typical project phases
The process behind every project
If needed, we lay the foundation with an AI-enabled website, then we push on every corner: content marketing, storytelling, dedicated landing pages, off-page articles (PR), A/B testing — everything that helps you rank in Google and AI Search, but also converts visitors into leads by optimizing the funnel.
Foundation Strategy & Execution
Audit, strategy and the technical foundation — for your website, your content and your AI presence.
AI & SEO Growth
Content, conversion optimisation, competitor tracking. Rankings climb, inbound leads start to flow.
Conversion Focus
Now that your website is gaining traffic, we shift focus entirely to converting it into leads — while maintaining visibility.
AI search
Think ChatGPT & Co. visibility from day one
More and more buying decisions no longer start with a Google search, but with a question to an AI. How I get your brand into those answers is covered on the Generative Engine Optimization page.
Other markets
SEO in the other markets
Same way of working, different market. Each page covers the industries, the competition and the questions of that city.
Frequently asked questions
Flat rates would be dishonest, because your starting point and goals determine the effort. After the free initial consultation, you get a proposal with a clear scope and a transparent monthly budget, without long contract terms. You pay for execution, not overhead.
Technical improvements often take effect within weeks; new content needs a few months depending on competition. Munich is a contested market, which is why I prioritize the keywords where you can realistically become visible fast. In the initial consultation you get an honest assessment for your situation.
The collaboration runs remote-first, which keeps it fast and lean. For kickoffs, workshops, or important meetings I come to Munich. What matters is not the address, but that you always know what I'm working on and what it delivers.
Three things: I optimize for Google and for AI answers like ChatGPT and Perplexity, not just for rankings. You work directly with me instead of rotating junior teams. And I measure results with my own software stack, including AI citations that traditional SEO tools don't even see.
GEO stands for Generative Engine Optimization: optimizing for AI assistants naming and recommending your brand in their answers. SEO and GEO share the same foundation, good content and clean technology, but set different priorities. With me you get both together, because your customers already use both.
For companies whose customers actively search for a solution, in B2B almost always. If your product needs explaining and a closed deal is correspondingly valuable, a handful of qualified inquiries per month is enough for SEO to clearly pay off. Whether that's the case for you, I'll tell you honestly in the initial consultation.
Contact
Turn visibility into your biggest lead channel
Tell us in two sentences where you stand. You'll get an honest assessment of how much qualified pipeline your visibility could generate within one business day — free, no strings attached.

