GEO Agency Munich
Generative Engine Optimization means: your brand shows up in the answers of ChatGPT, Perplexity, and Google's AI when customers ask for a solution like yours. That is exactly what I build for you, measurable instead of guesswork.
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What is GEO
Your customers no longer just google, they ask
A growing share of your audience starts their research in ChatGPT, Perplexity, or Google's AI answers. The AI delivers a finished recommendation instead of ten blue links, and whoever doesn't appear there doesn't exist for that customer.
GEO makes sure AI models find, understand, and cite your content: through content that genuinely answers questions, through technology that gives AI crawlers access, and through measurement of which assistants already read and mention you today.
Which AI bots already read your website today: I analyzed it on the blog.
How your customers search
The new search query is a question
Services
How I get your brand into AI answers
GEO is not a trick but craft, made of content, technology, and measurement. These are the building blocks:
AI visibility audit
Where does your brand appear today in ChatGPT, Perplexity, and Google AI, where do your competitors, and which sources do the models cite in your market? The starting point for everything else.
Content for AI answers
Content that answers questions the way models cite them: clearly structured, fact-based, with verifiable expertise instead of marketing fluff.
Technical accessibility
AI crawler access, llms.txt, structured data, and server-side readable content, so models can process your pages at all.
AI crawler tracking
I measure which bots (GPTBot, ClaudeBot, PerplexityBot & Co.) read which pages. That shows you what the models care about and whether the measures are working.
External sources & mentions
AI models don't just cite your website; they also cite trade articles, directories, and communities. I make sure your brand appears in the sources the models build their recommendations from.
Monitoring & reporting
Ongoing measurement of which questions mention your brand and with what trend. Prepared in plain language, without you having to learn a dashboard.
Munich
Why GEO right now, right in Munich
Munich's established agencies are fighting over classic rankings. The recommendations inside AI assistants, however, are still largely unclaimed, and whoever gets cited first usually stays cited.
The first-mover advantage is real
AI models rely on a few trusted sources per topic. Whoever establishes themselves as a source now will be hard to displace. Waiting only makes it more expensive.
B2B buyers already use AI
Developers, engineers, and decision-makers in Munich's tech and industrial scene are among the heaviest AI users. Your next inquiry may well start in a chat window.
SEO and GEO share the same foundation
Clean technology and strong content pay into both. If you already invest in SEO, GEO is the logical next step, not a second project.
The location question
Munich is the market we actually sit in.
Fento is registered in Munich, as the imprint shows. For GEO that is honestly secondary, since AI models care about your address far more than about mine. It still makes the collaboration pleasant.
- Based in
- Munich, registered and verifiable in the imprint. The only location there is.
- On site
- Kickoff and content workshops gladly at your office. In Munich without travel overhead.
- In between
- Remote-first. The measurement runs continuously in the background anyway; we discuss it in short, fixed sessions.
- Other markets
- I serve Berlin and Zurich remotely and travel for the meetings that matter. Named honestly instead of sold as a third office.
Case Study
20 days to the first lead.
3 months to 10×.
Startup · 3 months- 20days
- to the first inbound lead — from an $8B enterprise, after 3 years of zero.
- 7×ROI
- in the first 6 months.
- ×4.5website sessions
- ×10Microsoft Copilot citations
- ×3Google impressions: 19.9k
- ×2.7cross-AI source rate
- ×14ranking keywords: 6 → 82
- ×16content pages: 8 → 128
Scope: storytelling, SEO, AI search, content pages, conversion optimization, tracking
I just asked Claude a question about time tracking and wanted to see who was behind the top source: us. Johannes, this is honestly wild. You took us from zero to the top spot in half a year ❤️
The foundation
GEO doesn't work without SEO
AI models draw on the sources that are also strong in classic search. A solid SEO foundation is therefore the prerequisite for AI visibility. What that means for Munich is covered on the sister page.
Other markets
GEO in the other markets
Same way of working, different market. Each page covers the industries, the competition and the questions of that city.
Frequently asked questions
SEO optimizes for your pages ranking in search engines. GEO optimizes for AI assistants like ChatGPT or Perplexity naming and recommending your brand in their answers. The foundations overlap heavily, good content and clean technology, but GEO additionally needs its own measurement and content that models can cite.
Yes, and that is the core of my work. I measure which AI crawlers read your pages, for which questions your brand appears in the answers of the major models, and how that develops over time. Without this measurement, GEO would be poking around in the fog.
That depends on your foundation: if you already have good content and clean technology, you mainly need measurement and fine-tuning; if you start from zero, more groundwork. After the free initial consultation, you get a proposal with a clear scope and a transparent monthly budget.
Faster than with classic SEO, because competition for AI citations is still small. First measurable effects, such as AI crawlers reading your content, often show within weeks. Until models actively recommend your brand takes a few months depending on the topic. Nobody can seriously guarantee it, but it can be measured.
Yes. AI models rely on sources that are also strong in classic search, and the majority of your customers still use Google. GEO doesn't replace SEO, it extends it. That's why I offer both together instead of as separate projects.
Especially there. The more specialized the topic, the fewer reliable sources the models have, and the sooner you become the cited reference with good content. In a niche, the path to an AI recommendation is often shorter than the path to ranking #1 on Google.
Contact
Turn visibility into your biggest lead channel
Tell us in two sentences where you stand. You'll get an honest assessment of how much qualified pipeline your visibility could generate within one business day — free, no strings attached.